They are two things. 1) a methodology and 2) a set of resources aligned to it. A methodology with a step by step process that varies slightly, depending on “use cases” or “scenarios” faced by ISVs in their cloud journeys. This methodology is supported by both people and platforms, as resources, that engage directly with the ISVs.
To engage with ISVs striking the right balance between technical and commercial requirements. Help modernize applications (from a technical perspective) and accelerate Go-To-Market (from a commercial perspective). With the goals of having a commercially viable cloud offering, compete effectively and deliver value to end customers. ISVs need to make sure that they are choosing the right cloud platforms to scale, as well as understanding the opportunities & responsibilities of delivering an application or a solution as a service (SaaS).
It takes a village. Here are the key players. 1) Your Public Cloud provider of choice, we help you align with the various resources and stakeholders, staying closely aligned, with feedback loops so that the message, engagement and execution strategy are consistent. 2) Crayon orchestrates its resources at each stage of the development cycle, depending on the needs of the ISVs. This, as they go thru the technical & commercial components of their cloud journey. 3) The ISV itself by understanding that this is a project that drives mutual accountability. Allocating the time, people and know-how to complement what we do. This is how we make sure that we are engaging in good business for all the parties involved and add value together.
Modernize or digitally disrupt your technology, grow at scale using the public & hybrid cloud, accelerate your business across direct & indirect models and focus on development (as the ISV’s core competency) without compromising a successful & profitable go to market.
A relationship and trust is initially built thru the Development Centre process as the ISV works directly with our technical advisory services & commercial experts who have a vested interest in the ISV’s satisfaction and success. After this, running a business is expensive, the cost of goods sold (COGS) increases. Eventually ISVs need to make important decisions around sales & marketing resources, support functions, billing & invoicing capabilities, expertise in current licensing and a grip on cloud optimization & cost models. Crayon offers value on all of these: with its platforms and its people so that the ISV can focus on what they do best: develop the technologies that are moving the world forward.
First: a unified, state of the art platform, offered to our partners as part of the relationship with us: Cloud IQ Lifecycle Platform. It delivers on i) marketplace functions, ii) seamless provisioning, iii) billing & invoicing, iv) first line of support, and v) reports, business intelligence and dashboard analytics. All of these help the ISV ensure customer satisfaction and run a tighter business. 40% of Crayon employees are consultants who understand ISVs. We are one of a few Azure Expert MSPs able to engage on the initial requirements in modernizing solutions up to providing managed services. And, for more advanced requirements, a team of Data Scientists who specialize in Big Data, Machine Learning, IoT and Artificial Intelligence.
Here are three common outcomes ISVs benefit from partnering with Crayon. Defined scenarios where we allocate resources to embrace your Cloud Journey.
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Modernize |
Optimize |
Accelerate |
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On premise to SaaS journey |
Cloud Economics |
Get Azure co-sell ready / AWS ready |
These are our growth ambassadors for ISVs. Working with you, from Singapore to the USA and from Norway to South Africa:
